"The only diff is the shoulder style installs from the inside, the non-shoulder installs from the outside."
Except on my timing cover the K12623 was installed on the outside.
I know a little about lip seals and they are designed to be installed in one orientation. Typically there are some ribs or cuts on/near the lip that, with the rotating motion of the shaft, direct the oil away from the sealing surface...if installed backwards they would direct the oil at the actual lip of the seal. My seal leak at 100 miles is undoubtedly the result.
So while I don't have an explanation for my small size 710613 seal I now know that the K12623 should not be installed on the outside of our aftermarket covers.
I will contact you on my parts wanted list where you offered to sell me a couple.
My only confusion now is why Napa sold me a 710623 seal that is different from other 710623 seals...gotta find that receipt.
Thanks, Bob